#Archy wiseman plus
“Secondly, we’ve updated the artwork and packaging for an enhanced look, plus we’ve eliminated the unassembled broadhead packs,” he shared. Customers purchase and use the broadheads, and they’re satisfied with the durability and performance they provide. “First of all, the brand has great consumer loyalty. “We’ve also taken steps to make Wac’Em Broadheads easier to sell,” Wiseman said. To do that, we’re exposing Wac’Em Archery products to consumers across all advertising mediums at every level.” Wac’Em Improvements for Dealers and ConsumersĪdvertising, however, is only a small part of how Wac’Em is helping its dealers be more successful. Part of that strategy involves finding ways to get consumers into the dealers’ shops and then implementing them, because Wac’Em broadheads are brick-and-mortar-exclusive products. “We’re doing everything possible to team with our dealers. We want to equip and empower them to be more successful. We’re putting forth a huge initiative this year to really bolster our dealer relationships. “Wac’Em Broadheads are incredibly durable, ultra-sharp and USA-made - really everything a bowhunter could ask for or want.
“Wac’Em Archery is a well-established brand with spectacular products, which certainly made the recent acquisition a no-brainer,” said Mike Wiseman of FeraDyne Outdoors. That’s why Wac’Em Archery, which was recently acquired by FeraDyne Outdoors - a corporate outfit with an umbrella housing everyday archery brands like BLOCK, Rage, TruFire, Carbon Express and many more - resolves to be a great company with great products. It’s common knowledge that great companies with poor products, or poor companies with great products, stand little chance of surviving the tests of time and competition in the archery industry.
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